My experience with and understanding of bike share has evolved. That's partly due to the sophistication of the systems (early DC was not a success), but after revisiting the system and reinvesting, borrowing from other cities, they are seen as visionary leaders. As my experiences with bike share evolved as the systems got better, I wrote about the DC system and having used the Boston and Portland, ME system (Zagster) Minneapolis system now and Chicago last week have some more thoughts on how it can be effective. Here are my takeaways:
2. Marketing of the system is key. If the marketing can include nice ties to the community and plays on the convenience that is best.
5. Bike share is great for groups of less than 10. I was with a group of 7 professionals and we were looking for bikeshare during an evening after a long day of meetings. Our challenge was to find a docking station that had enough bikes that we could all have one. The second option was to split up and convene later, but it worked out and we all got bicycles.